The advertising industry has a serious problem with addiction. Addiction to awards. Everyone in adland loves a good award. Used recreationally they can be fun,…
And so it begins, another year at the coal-face of global advertising. And a moment to reflect on why I keep at it after all…
I have never understood the belief that advertising dollars should follow people’s time. The assumption that if people spend 50% of their time some place…
The greatest insult you can throw at someone in this industry is that they are a dinosaur. Being a dinosaur not only implies that you…
I’m not going to pretend that speaking at the APG’s inaugural ‘Think Like a CSO’ (Chief Strategy Officer) sponsored and hosted by Mintel was anything…
Adam Lury, the co-founder of HHCL, believed that advertising was too powerful simply to be left to people that didn’t care about it. In other…
Without a doubt the finest radio programme is Today on BBC Radio 4. What it lacks in the imaginative title department, it more than makes…
I went to a very nice industry do recently full of some really smart people taking about youth, including the wonderful Shaun Bailey. For some…
Advertising and ethics have never been close bedfellows in the popular imagination. When I entered the industry it was characterised by a culture derived from…
The first recorded use of the acronym OMG doesn’t appear in a text from an over enthusiastic adolescent but in a letter from a…
Advertising is not everyone’s cup of tea. However, for most of us inside and outside the industry, advertising is seen as commercially vital, economically important…
Kurt Cobain’s death certificate. To my mind most creative briefing formats certify the death of the thinking. Image courtesy of Night Star Rominus. I have…