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Tag: planning

Posted on04/04/201422/09/2014Planning

Maths and magic – the secret of Bletchley

by Richard4 Comments on Maths and magic – the secret of Bletchley

Colossus was the World’s first electronic digital computer. Built from Post Office spare parts, it was operational from February 1944 at Bletchley Park, the British…

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Posted on15/02/201426/04/2014Advertising, Planning, Provocations

Should CSOs become CEOs?

by Richard5 Comments on Should CSOs become CEOs?

In the 1990s Harry Enfield and Paul Whitehouse performed an appallingly misogynist sketch series called ‘women know your limits’ in which mock mid-century public information…

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Posted on22/09/201304/04/2014Planning

Give brands what they deserve not what they want

by RichardLeave a comment on Give brands what they deserve not what they want

In 1964 the new headquarters of the Royal College of Physicians (RCP) opened its doors, the fifth building the venerable organisation had inhabited since its…

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Posted on13/10/200820/10/2014Planning

What’s in a format? Call for entries.

by Richard2 Comments on What’s in a format? Call for entries.

Kurt Cobain’s death certificate. To my mind most creative briefing formats certify the death of the thinking. Image courtesy of Night Star Rominus. I have…

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Posted on15/02/200725/05/2012Planning

Orwell’s message to plannerkind

by Richard8 Comments on Orwell’s message to plannerkind

The original manuscript for Orwell’s 1984. Image courtesy of netcharles.com I’m rather enjoying George Orwell’s 1984 at the moment. Loads of stuff to ponder on…

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Adliterate has been delivering radical thinking for the brand advice business for 20 years. My intention is to take a more radical view of issues in order to solve deep seated problems and I set myself against orthodoxy in any form. Adliterate is also deliberately provocative, because life is more fun that way. Much of my thinking on brand strategy is now availble in Feral Strategy, my new book which is available here.

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