A couple of nice chaps from a research agency called duckfoot popped by to see me recently with some research they had done on advertising and PVRs.
Real research mind - that is possibly rather helpful.
About
Adliterate has been delivering radical thinking for the brand advice business for nearly 15 years. It is concerned with the future of advertising and marketing, the impact of technology and the nature of potent brands. It takes a radical view to solve deep seated problems and it sets its self against orthodoxy in any form. It also aims to be deliberately provocative. Because life is more fun that way.
