Adliterate has been delivering radical thinking for the brand advice business for over a decade. It is concerned with the future of advertising and marketing, the impact of technology and the nature of potent brands. It takes a radical view in order to solve deep seated problems and it sets its self against orthodoxy in any form. It also aims to be deliberately provocative.

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Monthly archive September, 2008

Look at the strategy on her

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Image courtesy of Mainman.

Droga 5's The Great Schlep idea has been doing the rounds recently as one of the smartest and most engaging political campaigns in a Presidential election that is dripping with smart and engaging political campaigns.

But I thought I'd lob my two penny worth into the...

Telephone research must stop. Full stop.

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Image courtesy of Old Telephones

Let's agree this now everyone. There are some things marketing and communications should steer well clear of and the telephone is one of them. So lets have no more telemarketing spam, lets have no more political parties ringing people up with an automated message and...

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