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Tag: programmatic

Posted on28/02/201627/07/2016Advertising

The media matters

by Richard3 Comments on The media matters

The closure of the Independent’s print edition at the end of March and the decision of its publishers to make it an online only news…

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Adliterate has been delivering radical thinking for the brand advice business for 20 years. My intention is to take a more radical view of issues in order to solve deep seated problems and I set myself against orthodoxy in any form. Adliterate is also deliberately provocative, because life is more fun that way. Much of my thinking on brand strategy is now availble in Feral Strategy, my new book which is available here.

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