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Tag: Start ups

Posted on10/07/201611/12/2016Brands

Start up tips, six months in

by Richard2 Comments on Start up tips, six months in

I guess it’s in the nature of our business that after years looking after other people’s brands you crave to have one of your own.…

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Adliterate has been delivering radical thinking for the brand advice business for 20 years. My intention is to take a more radical view of issues in order to solve deep seated problems and I set myself against orthodoxy in any form. Adliterate is also deliberately provocative, because life is more fun that way. Much of my thinking on brand strategy is now availble in Feral Strategy, my new book which is available here.

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