I have never understood the belief that advertising dollars should follow people’s time. The assumption that if people spend 50% of their time some place…
Ask most secondary school aged kids how to prevent scurvy, a disease they will have had little contact with and they will tell you,…
Gold Blend coffee has a new campaign. You’ll know if you live in any remotely built up part of the UK because the media buy…
Motherhood is many things and many of them are at the frustrating, nerve shredding and just sheer hard graft end of the spectrum. But one…
Do you ever find that a word, a particular word suddenly starts to really irritate you? Perhaps a word that previously seemed rather innocuous, useful…
Nothing, I repeat nothing connects a planner and therefore an agency to the people that its is trying to understand better than qualitative research. Instinct…
It’s been a busy week at Saatchi towers. On Wednesday I unveiled the results of a project that I have been working on with the…
In the 1990s Harry Enfield and Paul Whitehouse performed an appallingly misogynist sketch series called ‘women know your limits’ in which mock mid-century public information…
Separatism appears to be the flavour of the month in the UK. The SNP can’t bear to be British, UKIP can’t bear to be European…
I went to a very nice industry do recently full of some really smart people taking about youth, including the wonderful Shaun Bailey. For some…
Advertising and ethics have never been close bedfellows in the popular imagination. When I entered the industry it was characterised by a culture derived from…
For a time of loving and giving this Christmas saw a bloodbath in British supermarket retailing. As retailer after retailer reported their fourth quarter trading…
