There is one audience every marketer is allergic too. The middle class. You can talk about them in the abstract, but you must never mention…
If you really want to know what’s happening in Britain right now, something that should preoccupy all but the most narcissistic UK marketers, you need…
I look forward to 2023 trends presentations crossing my desk with the same enthusiasm that I greet Tory canvassers on my doorstep, for I adore…
I have built a professional life thinking about brands and putting that thinking into practice for many organisations. But this was all a bit of…
Before the end of the summer term I took part of a year 10 assembly at the Harris Academy in Greenwich. At Saatchi & Saatchi…
At the end of last year I wrote a piece celebrating 50 years of Saatchi & Saatchi. We aren’t much given to looking backwards as…
This is an article I wrote for the second edition of the New European. The New European is a fascinating publication, it was set up…
Mumstock is the only marketing conference in the UK devoted to improving the woeful standard of marketing to mums. We have been at it for…
My life has many privileges. And without doubt one of the most extraordinary privileges I enjoyed last year was dinner with the Reverend Jesse…
I was recently asked to write about my career in advertising for students at my old College – St John’s, Cambridge. I thought I’d post…
Motherhood is many things and many of them are at the frustrating, nerve shredding and just sheer hard graft end of the spectrum. But one…
There is one subject that people like me on blogs like this rarely address. While we devote acres of prose and polemic to everything from…